PLANNING YOUR CAMPAIGN
Many of us want to make a difference the issue is quite often the logistics involved with doing so.
Key questions is how can I make a difference with the time and money I have available to me.
Time?
What time do I have to promote in my local town and city and also can I help promote A Stand In The Park at other events to people like us at marches and events.
How Many Flyers?
The next question is how many flyers do I need to print? Can I team up with others in my stand or can several stands come together to print leaflets collectively to share the cost?
Self Print or Commercial Printer?
Depends upon money and time !
CHOOSE THE TYPE OF CAMPAIGN
PROMOTE A STAND IN THE PARK TO LOCAL PEOPLE
Grow your local stand by promoting locally in the streets of your town or at other opportunities. Designed to:
- create awareness of A Stand In The Park
- raise awareness of common questions and concerns
- create awareness of ASITP commitments
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PROMOTE A STAND IN THE PARK TO THE FREEDOM MOVEMENT
Grow A Stand In The Park regionally and nationally. People attending marches and other events have already made up their mind about the events going on around us, they are the easiest people to recruit to our stands to expand our numbers.
There is little to do in the way of providing information. They may need to be reminded of ASITP or helped with finding out where there local park is!.
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RESOURCES FOR OTHER CAMPAIGNS AND PROMOTIONS
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PROMOTE A STAND IN THE PARK TO LOCAL PEOPLE
THE BIG QUESTIONS // A6 Format // Double Sided // Colour or Greyscale // Print commercially or via colour printer
To be handed out anywhere
- This Type of Flyer
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
PROMOTE A STAND IN THE PARK TO THE FREEDOM MOVEMENT
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
THE BIG QUESTIONS / A6 Format / Print commercially or via colour printer
MORE DETAILS ON PRINTING
If you have access to a printer many of the flyers can be self printed.
Some laser printers can be very cost effecting if just printing in black and white
But if printing a lot of colour leaflets might be best to team up with more people from your or multiple stands and ordering a large quantity.
10,000 colour A6 leaflets can be as little as £60 – £70 !
Do I print on my home printer or do I engage a professional printer ?
It depends if you have access to a printer, if you do it depends on the type of printer, the cost per print, the work after the print, do I need to cut up flyers. There is a basic rule of thumb based on numbers
|
No of flyers |
Type |
Description |
|
100 – 1000 |
Self Print |
Flyers designed for home printing – minimal use of colour |
|
> 500 |
Commercial Printing |
Full colour documents designed for being sent to a printer |
Should I print my own Self Print flyers or use a Commercial Printer
|
Do you have enough days to get a commercial print run turned around? |
Sometimes commercial printers can turn around a job in 24-48hrs. If its late afternoon and you need them for tomorrow morning print off the self print ones |
|
Are you going to spend £20 or more on ink and paper |
Use a commercial printer it’s easier and less fiddly |
|
Do you want a more professional finish |
Use a commercial printer |
|
Can you share the cost with others |
Use a commercial printer |
|
How much work is involved in self print flyers |
You will need a pair of scissors or if printing a lot of flyers it will be easier with a paper guillotine |
Should I be worried about the QR codes ?
QR Codes are as safe as the person or organisation as they are from. If you trust A Stand In The Park then you should trust our QR Codes.
Information on the security of QR codes can be found at Wikipedia https://en.wikipedia.org/wiki/QR_code#Risks
Can we recommend a commercial printer ?
Yes we use Solopress but the flyers we have designed can be printed by most commercial printers